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Will I save the planet by drinking oat milk? | Anna Granskog | TEDxVaasa

Can a simple switch in your grocery cart make a real difference for our planet? In this insightful talk, Anna Granskog unpacks the ripple effects of everyday choices, like opting for oat milk, in the broader fight against climate change. She challenges us to look beyond individual actions and examine how those decisions fit into larger systems, asking: "Will I save the planet by drinking oat milk?" By exploring the unseen forces behind supply chains, industrial processes, and consumer behavior, Anna reveals how small shifts can signal demand for sustainable innovation and how we can amplify impact by thinking systemically. This talk was given at TEDxVaasa under the theme Unseen Forces. Anna Granskog is a Partner at McKinsey & Company with 28 years of consulting experience focused on energy, industrial strategy, and organizational transformation. As a leader within McKinsey Sustainability, she helps clients scale next-generation climate technologies and drive real progress toward net zero. Drawing on her deep expertise, Anna shows us how to align personal choices with global solutions and scale climate action from the grocery aisle to boardroom decisions. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx

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