In an age of endless scrolling, one content creator rose from obscurity by flipping the script, choosing to create instead of consume. This talk explores how anyone can carve out their own digital space, use social media as a tool (not a trap), and turn consistency into success. It’s not about going viral—it’s about showing up, standing out, and taking control of your narrative.Yash Garg is a dynamic entrepreneur, content creator, and career mentor who has transformed the way students approach career decisions. Through his platform, College Setu, and India’s first student-focused podcast, he simplifies career choices with humor, logic, and data-driven insights. ? Founder of College Setu, a leading career guidance platform. ? Host of a widely acclaimed student-focused podcast. ? Influential content creator with 10M+ YouTube views. His TEDx talk will navigate the challenges of career confusion and empower students to make informed decisions for their future. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx